Current Students and Staff

// University News

2 Jul 2015

Professor Tracy Bhamra appointed as Pro Vice Chancellor for Enterprise

Professor Tracy Bhamra has been appointed as the University’s Pro Vice Chancellor for Enterprise (PVC E).

The PVC E is responsible for leading the strategic development of Loughborough’s enterprise and innovation to maximise the social and economic impact of the University’s activity.

Professor Bhamra is currently Dean of Loughborough Design School. She joined the University in 2003 as a senior lecturer, was made Reader in Sustainable Design four years later and was appointed Chair in Sustainable Design in 2009. She became Associate Dean for Research in the newly formed Loughborough Design School in 2011, and was appointed Dean of the School eighteen months later.

Professor Bhamra has extensive research experience in the field of sustainable design and in 2003 established the world-leading Sustainable Design Research Group. Her recent research focuses on approaches to enable designers to integrate sustainability into their work, how to move towards designing sustainable services rather than products, and understanding how design can be used to create more sustainable user behaviour.

The Vice Chancellor said: “I am delighted to announce Tracy’s appointment as Pro Vice Chancellor for Enterprise.

“She has made an invaluable contribution to Loughborough within the Design School and as part of the University’s senior team. I look forward to working with her in her new role of PVC E.”

Professor Bhamra is a member of the Peer Review College for both the Arts and Humanities Research Council and the Engineering and Physical Sciences Research Council and a member of the international editorial board for five journals. She was a member of Sub-Panel D34 (Art and Design: History, Practice and Theory) for the Research Excellence Framework 2014.

Professor Bhamra is a Chartered Engineer and a Fellow of the Institution of Engineering and Technology, the Design Research Society, the Royal Society of the encouragement of Arts, Manufactures & Commerce, and the Higher Education Academy. She is also a Member of the Institution of Engineering Designers and the Women’s Engineering Society.