The Board – which is made up of local business and community leaders – includes the University’s Pro-Vice Chancellor for Enterprise, Tracy Bhamra, and Senior Lecturer Andy Reed from the Institute for Sport Business.

Loughborough is one of 100 places across the country which have been offered the chance to bid for Town Deal funding which aims to regenerate town centres, improve infrastructure and boost businesses.

Views are now being sought on what makes Loughborough great, and what could make it even better. You can have your say online here until Sunday 23 February.

Cllr Jonathan Morgan, co-chair of the board, said: “The Town Deal is a huge opportunity for Loughborough and it is essential that we come together as a community to put together an outstanding business case to secure every penny of the £25 million on offer.

“We will be engaging and consulting with residents, businesses and groups over the next few months but to get things moving we are appealing for ideas to be submitted.

“We are forming a community consultation and engagement group to oversee this work.

“Please put forward your ideas for the town, no matter how small or large, and get involved in helping to create a brighter future for Loughborough.”

More information about the Loughborough Town Deal Board can be found here.