Sport marketing

Loughborough Sport plays host to many of the highest performing student athletes and teams in the country and our campus wide opportunities allow all of our students the chance to enjoy life shaping experiences through sport.

The marketing team’s core core objective is to raise the reputation and profile of our sporting offer through innovative campaigns to establish the university as a global leader in sport.

We are also involved in a diverse range of activities including:

  • Growing commercial and events income
  • Promoting the relevant sporting offer and services to students, staff, campus partners, alumni and members of the public
  • Leading on the marketing for the Loughborough Lightning franchises
  • Brand development and facility branding
  • Managing the Loughborough Sport website, social channels and app
  • Event promotion
  • Sports PR
  • Sponsor activation

Working closely with the Sports Development Centre’s Senior Leadership Team and the Athletic Union we deliver on marketing goals which support the strategic agenda for Sport at Loughborough.

We lead on the production of marketing collateral across a range of media working closely with Brand, Digital and Creative Production and utilise a talented group of student volunteers to widen our teams reach.

Contact us