Loughborough University has many experts who can comment on themes around the Tokyo Games. The experts contained here have experience of working with the media and are happy to be contacted for comments and interviews.
Dr Jonathan Folland
Professor of Neuromuscular Performance
Jonathan is an expert in muscle function, particularly relating to speed and strength. He also specialises in sports injuries and sports biomechanics. Jonathan has a wide range of sporting interests, particularly Canoeing and Kayaking having competed and coached to an international level.
Dr Andrea Geurin
Acting Institute Director for the Institute for Sport Business
Andrea's research focuses on how Olympic athletes and Olympic sport organisations use social media as a Marcomms tool. Andrea can comment on athletes’ and sport organisations’ use of social media, athlete branding and sponsorships, IOC’s Rule 40 and Rule 50, and the IPC’s #WeThe15 campaign.
Professor George Havenith
Professor of Environmental Physiology and Ergonomics
George’s key research areas are human thermal physiology, environmental ergonomics and heat transfer through clothing. He is an expert in how the human body performs in hot and cold climates and the impact clothing can have on this performance.
Dr Argyro Elisavet Manoli
Senior Lecturer in Sports Marketing and Communications
Elisavet is an expert in marketing communications management, such as branding, social media, and crisis communications. She can be interviewed about corruption in sports, such as match-fixing and financial crime and financial fair play.
Dr Ian Taylor
Senior Lecturer in Psychology
Ian's research concerns human motivation. He has published widely on fundamental processes that drive behaviour and lead to long-term health. Ian can also comment on motivation in relation to elite-level athletes at major championships, such as the Olympic and Paralympic Games.