Connected Loughborough

The Connected Loughborough project aims to improve transport connectivity on Loughborough’s East-West corridor between the train station, town centre, and Loughborough University Science and Enterprise Park.

Loughborough relies on the quick, safe, and reliable movement of people and goods for modern life to work effectively. As the town continues to grow, managing this movement becomes increasingly important to ensure that the town can continue to flourish and support the local community.

Connected Loughborough focuses on supporting innovative and inclusive mobility. Working with Active Healthy Living, it will explore opportunities to encourage active travel and a build a healthier environment, creating benefits for Loughborough’s communities.

The project will concentrate on one of the main mobility corridors in the town, connecting the railway station in the east with the M1 junction in the west. Currently, this corridor faces considerable congestion from motorised traffic.

Connected Loughborough aims to reimagine the corridor’s structure, showcasing how different modes of travel can coexist in the same streetscape to create an inclusive and accessible corridor. Special attention will be given to identifying solutions and removing barriers to active modes of travel, as well as incorporating electric and shared mobility options, such as e-bikes and scooters.

Giving consideration to the diverse characteristics of local neighbourhoods and their varying transport needs along the corridor, the project team will actively involve local residents and policymakers in the creation of a playbook to guide the preparations for the corridor redesign.

Our team

Dr Craig Morton

Senior Lecturer in Transport Planning

Craig focuses his research activity in the areas of transport and energy demand modelling as well as customer experiences with transport services.

He has a particular interest in the diffusion of new transport and energy technologies in terms of the types of individuals that adopt such technologies, the reasons for adoption, how the diffusion of the technologies manifests spatially as well as temporally, and what can be done to promote technology adoption. To pursue these interests, Craig draws on a diverse set of research methodologies including spatial and timeseries econometrics, land use analysis, psychometric modelling, and market appraisal techniques.

Craig's profile

Hans-Heinrich Schumann

Research Associate

As a Research Associate in the Design of Sustainable Urban Transport Infrastructures, Hans develops innovative mobility concepts with a focus on active travel, shared mobility, and intelligent public transport.

Having a transport engineering background, Hans has experience in railway timetabling as well as in transport network design and regional planning. His interest in innovative mobility concepts and the relationship between the built environment and human behaviour informs his research. Currently, he is focussing on the application of space syntax methodology for planning purposes and the big data-based analysis of micro-mobility usage.

Hans-Heinrich's profile