Marketing and Retailing academic group

The Marketing and Retailing academic group is a dynamic team of research-oriented individuals with expertise in a number of key areas within marketing and retail.

What we do

The group is extremely successful in achieving its primary aim of advancing knowledge and thinking in these disciplines through high quality basic and applied research.

As well as an excellent output of high quality, internationally recognised research, the group is actively involved in the School’s postgraduate research programmes. Furthermore, the group generates significant amounts of research input from a variety of academic, government and industry sources.