Spark44/AKQA – Social Media Management

This box will give participants insight into a role that would not have existed 10 years ago. They will be introduced to the role of social media in the launch of new products, using real-life examples, before creating their own strategic social media campaign. Developed by Seth Burkett, Author of The Boy In Brazil, with experience working on social media campaigns for Nike.

Curriculum links

GCSE English, GCSE ICT, Personal and Career Development

Time required

2 x 50mins

Classroom requirements

Standard classroom space and equipment is required to accommodate your group. They should also have access to the internet and be provided adequate materials for a presentation activity e.g. poster-making resources or access to PowerPoint.