I chose to study my course at Loughborough University because it has a 40-year research history in human-centred design which was a big plus for me when choosing this school. The University's world ranking in design education and high student satisfaction also influenced my decision.

In addition to this, I was impressed by the alumni portfolios which were very successful and distinctive compared to other University graduate profiles and I found the research topics of the Loughborough Design quite inspiring. I also got excited about high-quality workshops and the opportunity to work with advanced usability testing devices alongside studying a very well-structured curriculum.

It is essential to gain a human-centred design perspective to be a designer who delivers digital products and services that provide meaningful experiences for people. Loughborough Design is one of the best places you can advance this skill. I am sure that I will graduate as a user experience designer who is more competent and confident than my expectations before I started my education here.