Chris’s research spans industrial organisation and behavioural economics, with particular interests in consumer behaviour, advertising and pricing. He has published in top journals such as the RAND Journal of Economics, American Economic Journal: Microeconomics, and European Economic Review, and presented his work at several government departments. Chris also regularly advises and trains staff at the economic consultancy, Economic Insight, where he acts as an Associate.
Chris's teaching has been recognised with multiple University- and School-level awards, including the Loughborough University Research Informed Teaching Award 2020. Chris has also published several journal articles and case studies about teaching and teaching innovation. He is a Senior Fellow of the HEA and serves at the national-level as an Associate of the Economics Network where he co-leads the annual Early Careers Workshop for new economics lecturers. He is currently the Academic Lead for Teaching Enhancement within the School.
Finally, in past leadership roles, Chris has eight years’ experience of UG leadership. Most notably, as Co-Director for UG Studies, he co-led a team of seven programme directors to implement a School-wide UG review including the restructuring of the management suite of degrees, including the major rewriting of three degrees and the creation of one new degree.
Chris’s research focusses on the following inter-related topics:
- Consumers’ information search activity
- Consumers’ switching decisions and purchasing behaviour
- Businesses’ pricing and advertising decisions
- Consumer protection policy and competition policy
- “Being in the Right Place: A Natural Field Experiment on the Causes of Position Effects and Individual Choice” (2022) with Marco Novarese and Mark Harris, Journal of Economic Behavior and Organization, vol.194, p.24-40
- “A Generalized Model of Advertised Sales” (2021) with Sandro Shelegia, American Economic Journal: Microeconomics vol.13(1), p.195-223
- “False Advertising” (2018) with Andrew Rhodes, RAND Journal of Economics, vol.49, p.348-369
- "Default Effects, Transaction Costs and Imperfect Information" (2013) with Luke Garrod and Alistair Munro, Economics Letters, vol. 119(2) p.213-215
- “Market Frictions: A Unified Model of Search and Switching Costs” (2012) European Economic Review, vol. 56(6), p.1070-1086
- “Do Consumers Switch to the Best Supplier?” (2010) with Catherine Waddams Price, Oxford Economic Papers, vol.62 p.647-668. Reprinted in “Competition and Regulation in Electricity Markets” (2016), S. Eyre and M.G. Pollitt (Eds.), Elgar
- “Ordered Search and Equilibrium Obfuscation” (2010) International Journal of Industrial Organization, vol.28 p.496-506