I have been really impressed by the willingness and availability of the lead lectures – Donald Barron and Dr Andrew Butterworth, who have provided support in every way possible and guide us both academically and with our careers.

Access to guest lecturers from across the industry has provided networking opportunities, as well as direct insights into how performance analysis departments operate in elite organisations and clubs. While exposure to key industry software, including SBG Focus, Hudl and Tableau has provided fundamental knowledge necessary for those wanting to work in the performance analysis industry.