• Gain a deep understanding of key marketing principles and develop your skills in marketing strategy design, market research, social media strategy, digital storytelling and PR.
  • Develop specialist knowledge of the sport industry and sport marketing techniques.
  • Build sport marketing strategies using live data from Two Circles, who work with clients such as World Rugby and West Ham United Foundation.
  • Access the latest developments, research and discoveries in the field.
  • Explore collaborative dissertation opportunities with organisations like London Sport, England and Wales Blind Golf, Nottingham Forest FC, and The Harlequins Foundation.
  • Study full or part-time at our vibrant campus at the Olympic Park, in the heart of East London.
  • Learn from industry leaders, and network on site visits and project work.
  • Full immersion in each topic area through block teaching.

Institute for Sport Business

Hear from Lauren about studying within the Institute for Sport Business and what postgraduate life is like at Loughborough University London.

Vipul Londhe at a stadium

Vipul Londhe

Sport Marketing MSc

Loughborough is globally recognised as the number one university for sports business education. That reputation was a major draw for me, as I wanted to learn from the best in the field.