Compulsory modules

Personal Development for Employability (15 credits)

The aims of this module are to:

  • Encourage students to take ownership of their personal learning and development;
    improve student's capabilities in the area of literature searching, referencing, academic writing and critical analysis for academic research.
  • Develop student's understanding of the needs of organisations in the international business environment including the methods of recruitment used by global organisations and how to develop their own body of evidence of their demonstration of management competencies.

Strategy Analysis (15 credits)

The aim of this module is:

  • to develop an appreciation of how organisations act strategically at the corporate and business levels;
  • to develop those skills which will allow the student to analyse a given industry and market;
  • to develop skills in the area of strategic analysis, the development of strategic options and the implementation of strategy.

International Business Negotiations (15 credits)

The aims of this module are:

  • to build on prior International Business knowledge;
  • to create an understanding of the science and complexity of international business negotiations;
  • to investigate the role of strategy, cultural dynamics, emotions and power asymmetries in negotiated outcomes;
  • to gain knowledge of conceptual tools in international negotiations theory and apply them to effectively engage in solving international business negotiation problems.

Optional modules (choose two)

Information Systems and Management (15 credits)

The aims of this module are:

  • to provide students with an understanding of the role and importance of information systems in organisations;
  • to develop the ability to work independently;
  • to integrate the various core components of the MSc programme and reinforce the concept of management as an integrated multi-disciplinary activity;
  • to develop relevant transferable skills.

Small Business & Entrepreneurship (15 credits)

The aims of this module are:

  • Present a range of issues affecting small and medium-sized enterprises (SMEs).
  • Examine the importance and contribution of SMEs in an economy.
  • Gain insight into the necessary skills and knowledge required for starting a business.
  • Develop both written and oral communication skills.
  • Encourage enthusiasm and self-motivation.

Digital Marketing (15 credits)

The aims of this module are:

  • to give a comprehensive understanding of digital and social media marketing techniques applicable to marketing theory, practice and research;
  • to equip students with an in-depth knowledge of the principles and drivers of digital marketing, social media platforms and applications;
  • to provide an understanding of current research in digital and social media, evaluating the effectiveness of different digital tools and technologies in contemporary marketing;
  • to be able to measure and make recommendations for digital and social media marketing campaigns.

Social Enterprise and Inclusive Entrepreneurship (15 credits)

The aims of this module are:

  • to develop students understanding of theories of entrepreneurship in the context of global migration and displacement;
  • to create an understanding of opportunities and challenges encountered by migrant and refugee entrepreneurs;
  • to cultivate students ability to identify, research and propose initiatives that address challenges encountered by migrant and refugee entrepreneurs;
  • to enable students to engage empathically with local contexts, promoting a better understanding of other places.

Corporate Finance for Non-Specialists (15 credits)

The aims of this module are:

  • Introduce core issues in corporate finance suitable for a non-specialist audience.
  • Provide an understanding of how corporate finance relates to, and integrates with, other corporate managerial activities.
  • Develop relevant transferable and practical skills.

Global Marketing (15 credits)

The aims of this module are:

  • Provide an understanding of the key concepts and core issues in global and international marketing and understand the difference between the two constructs.
  • Widen students’ knowledge of marketing from the principles learned in Semester 1.