David’s research interests focus on interventions that aim to improve physical health and psychological wellbeing in adults with long-term conditions and disabilities. He is currently module leader for several undergraduate modules, including Cognitive Psychology and Advanced Experimental Design and Analysis, is the Lead Academic Tutor for Psychology, and Butler Court Hall Warden.

David studied within the School of Psychology at Cardiff University, graduating in 2008 with a BSc in Applied Psychology. As part of his undergraduate degree, he completed a one-year professional placement at Great Ormond Street Hospital and UCL Institute of Child Health. David then went on to complete an MSc (2009) and PhD (2013) at Cardiff. His PhD, funded by the Economic & Social Research Council, explored how different modes of speech interact in verbal short-term memory.

David has also worked as a Research Associate (2012-15) at the MRC Institute of Hearing Research, and a Research Fellow (2015-18) within the Hearing Loss theme at the NIHR Nottingham Biomedical Research Centre. David has been involved in the development and evaluation of digital interventions for hearing loss, underpinned by contemporary models of health behaviour change.

David is undertaking research in the development and evaluation of digital interventions that aim to reduce social isolation and increase physical activity in adults with disabilities (both sensory and physical). He is particularly interested in evaluating the impact of mobile-enabled healthcare (or mHealth) on individual’s physical and psychological wellbeing, as well as overall quality of life.

He is currently the primary supervisor of the following PhD students:

  • Maria Goodwin – Assessing the associations between hearing loss and noncommunicable disease risk in adults across the lifespan.
  • James Haley – Developing an intervention to improve physical activity in adults with spinal cord injury.
  • Adam Dickinson – An evaluation of British Wheelchair Basketball’s Inspire a Generation programme.
  • Lynsey Speirs – Exploring physical and psychological wellbeing in in older adults with spinal cord injury. 

David welcomes enquiries from potential doctoral students, including those looking to self-fund or seek funding for their own project ideas.   

David’s research has been financially supported by:

  • British Wheelchair Basketball
  • National Institute for Health Research (NIHR)
  • Ida Institute

David has been a member of the Experimental Psychology Society (EPS) since 2014.

David has been an active member of the following conference organising committees:

  • British Academy of Audiology Annual Conference (2018, 2019, 2020, 2021).
  • British Society of Audiology Annual Conference (2019) and e-Conference (2018, 2020)
  • The Fourth International Meeting on Internet & Audiology (2019).

David has peer reviewed for the following academic journals: American Journal of Audiology, BioMedical Engineering Online, BMJ Open, Ear and Hearing, International Journal of Audiology, and Trends in Hearing.


Selected trade articles

Online blogs and presentations

Featured Publications

  • Beukes, E.W., et al. (in press). Investigating tinnitus subgroups based on hearing-related difficulties.  International Journal of Clinical Practicehttps://doi.org/10.1111/ijcp.14684.
  • Olson, A., et al. (in press). Consensus on connected hearing health technologies and service delivery models in the UK: a Delphi review. International Journal of Audiologyhttps://doi.org/10.1080/14992027.2021.1936223.
  • Maidment, D.W. & Wege, T.E. (in press). The association between non-communicable disease and hearing aid adoption in older adults with hearing loss, International Journal of Audiologyhttps://doi.org/10.1080/14992027.2021.1910740.
  • Ferguson, M.A., et al. (2021). The feasibility of an m-health educational programme (m2Hear) to improve outcomes in first-time hearing aid users. International Journal of Audiology60(S1), S30-S41. https://doi.org/10.1080/14992027.2020.1825839.
  • Maidment, D.W. & Amlani, A. (2020). Argumentum ad Ignorantiam: Smartphone-Connected Listening Devices. Seminars in Hearing, 41(4), 254-265. https://doi.org/10.1055/s-0040-1718711.
  • Maidment, D.W., et al. (2020). Evaluating a theoretically informed and co-created mHealth educational intervention for first-time hearing aid users: a qualitative interview study. JMIR mHealth and uHealth8(8), e17193. https://doi.org/10.2196/17193.
  • Maidment, D.W., et al. (2020). The development of an mHealth educational intervention for first-time hearing aid users: combining theoretical and ecologically valid approaches. International Journal of Audiology59(7), 492-500. https://doi.org/10.1080/14992027.2020.1755063.
  • Maidment, D.W., et al. (2019). Applying the COM-B model to assess the usability of smartphone-connected listening devices in adults with hearing loss. Journal of the American Academy of Audiology, 30(5), 417-430. https://doi.org/10.3766/jaaa.18061.
  • Heffernan, E., et al. (2019). Refinement and validation of the social participation restrictions questionnaire. Ear and Hearing40(2), 328-339. https://doi.org/10.1097/AUD.0000000000000618.
  • Ferguson, M.A, et al. (2019). Evidence-based interventions for adult aural rehabilitation: that was then, this is now. Seminars in Hearing40(1), 68-84. https://doi.org/10.1055/s-0038-1676784.
  • Bernstein, L.E., et al. (2018). Innovation in the context of audiology and in the context of the internet. American Journal of Audiology27(3), 376-384. https://doi.org/10.1044/2018_AJA-IMIA3-18-0018.   
  • Maidment, D.W. & Ferguson, M. (2018). An application of the Medical Research Council's guidelines for evaluating complex interventions: a usability study assessing smartphone-connected listening devices in adults with hearing loss. American Journal of Audiology, 27(3), 474-481. https://doi.org/10.1044/2018_AJA-IMIA3-18-0019.
  • Maidment, D.W., et al. (2018). A systematic review and meta-analysis assessing the effectiveness of alternative listening devices to conventional hearing aids in adults with hearing loss. International Journal of Audiology57(10), 721-729. https://doi.org/10.1080/14992027.2018.1493546.  
  • Maidment, D.W., et al. (2016). The effectiveness of alternative listening devices to conventional hearing aids for adults with hearing loss: a systematic review protocol. BMJ Open6(10), e011683. http://doi.org/10.1136/bmjopen-2016-011683.
  • Maidment, D.W., et al. (2016). Internet competency predicts practical hearing aid knowledge and skills in first-time hearing aid users. American Journal of Audiology25, 303-307. https://doi.org/10.1044/2016_AJA-16-0022.   
  • Ferguson, M.A, et al. (2016). Motivational engagement in first-time hearing aid users: A feasibility study. International Journal of Audiology55(S3), S23-33. https://doi.org/10.3109/14992027.2015.1133935.
  • Maidment, D.W., et al. (2015). Acquisition versus consolidation of auditory perceptual learning using mixed-training regimens. PLoS ONE10(3), e0121953. https://doi.org/10.1371/journal.pone.0121953.
  • Maidment, D.W., et al. (2015). Audiovisual integration in children listening to spectrally degraded speech. Journal of Speech, Language, and Hearing Research58(1), 61-68. https://doi.org/10.1044/2014_JSLHR-S-14-0044.
  • Maidment, D.W., et al. (2013). Modalities of memory: is reading lips like hearing voices? Cognition129(3), 471-493. https://doi.org/10.1016/j.cognition.2013.08.017.
  • Maidment, D.W. & Macken, W.J. (2012). The ineluctable modality of the audible: perceptual determinants of auditory verbal short-term memory. Journal of Experimental Psychology: Human Perception and Performance38(4), 989-997. https://doi.org/10.1037/a0027884