Could you pitch your sports tech start-up to leaders from the world’s top university for sport?

LU Inc. is offering six founders the chance to talk directly to decision-makers from functions linked to Loughborough Sport.

Entrepreneurs will have 10 minutes to sell their idea to a panel of leaders. It will be followed by a short Q&A as start-ups gain feedback on their business plan.

The winner will be offered a free 12-month membership of LU Inc. - the Loughborough University business incubator.

Other selected founders will be invited to join the LU Inc. Sport Tech workshop series later in 2022.

The panel are interested in sport-related start-ups which are:

  • within three years of set-up
  • showing demonstrable traction
  • ideally have a working prototype

Entrants might be working in areas including exercise, health & wellbeing, sports facilities of the future, materials, accessibility or participation.

The University is a global hub for sport technology and innovation. It is home to world class facilities, athletes, expertise, institutions and sports bodies across its East Midlands and London campuses.

These include:

LU Inc. works with founders as they start, scale and grow sports tech businesses.

To be considered for the competition, send a pitch deck (10 slides max) to by midnight on 6 Feb 2022.

Pitching will be held 2 March 2022.