Improving physical activity in older adults with hearing loss

  • 5 May 2022
  • 5:30 - 6:30pm
  • Online (Zoom)

Presented by the National Centre for Sport and Exercise Medicine

This public lecture will be delivered by Dr David Maidment, Lecturer in Psychology at Loughborough University on Thursday 5th May at 5:30pm. Taking place during hearing loss awareness week, the talk will discuss improving physical activity in older adults with hearing loss.

Hearing loss in older adults is independently associated with an increased risk of developing chronic diseases, including cardiovascular disease, diabetes and dementia. Evidence suggests that physical activity may play a role in this association, since older adults with hearing loss are more likely to be physically inactive or sedentary.

No studies to date have examined how physical activity can be successfully facilitated in this population. As a result, this presentation will outline the work that has been completed at Loughborough University assessing the associations between hearing loss, chronic disease risk and physical activity. It will also discuss ongoing work involving the development a digital behaviour change intervention that aims to improve physical activity in older adults with hearing loss so they can live longer, healthier lives.

David initially studied within the School of Psychology at Cardiff University, graduating in 2008 with a BSc in Applied Psychology. As part of his undergraduate degree, he completed a one-year professional placement at Great Ormond Street Hospital and UCL Institute of Child Health. He then went on to complete an MSc and PhD at Cardiff University, funded by the Economic & Social Research Council, where he explored how different modes of speech interact in verbal short-term memory.

David has also worked as a Research Associate at the Medical Research Council Institute of Hearing Research, and a Research Fellow within the Hearing Loss theme at the NIHR Nottingham Biomedical Research Centre. David has been involved in the development and evaluation of digital interventions for hearing loss, underpinned by contemporary models of health behaviour change.

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This public lecture is free to attend and is open to anyone with an interest in the topic. The event will take place online via Zoom and will last approximately an hour. To book your place please complete the online booking form, you will be emailed joining details the day before the talk. This talk will be recorded and the recording will be made available online a few days after the event. If you have any questions please email