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Book now for March’s Inaugural Lecture event at our London campus

Loughborough University extends a warm welcome for everyone to attend these engaging public events, delivered by its Professors on campus.

The next event of the series will take place on Wednesday 13 March, covering the following topics:

  • How do I know how much you are willing to pay for an office parking space? – Professor Hong Il Yoo, Loughborough Business School

Professor Yoo’s expertise is in the statistical tools that measure individual preferences by combining economic theory with data from behavioural experiments. The findings provide insights into how we price non-market goods (for example, additional taxes we are willing to pay to support endangered national parks) and how we trade off different attributes of available choices (for example, fuel costs and driving range of diesel versus electric cars).

His lecture will provide an overview of his economic approach, its wide-ranging applications, and how it has led to recent research collaborations with knee surgeons in Denmark and scientific researchers based in a US healthcare company.

  • Political Voice of Marginalised Groups: Can Protest Save Democracy? – Professor Aidan McGarry, Institute for Diplomacy and International Governance

Drawing on research with marginalised groups including Roma communities in eastern Europe and queer people in India, Professor McGarry argues that one of the key roles of protest movements is the articulation of voice, for people to speak up and speak out, to realise their agency and to challenge the status quo. This is acutely important for groups who are routinely silenced and excluded.

All lectures begin at 5pm with registration from 4.30pm. This event will take place at Loughborough University London campus. For more information about the venue, including photographs, view the access guide for Loughborough University London on AccessAble.

The Professors will be available for questions and further discussion at a drinks reception after the lectures.

Register for the 13 March Inaugural Lecture event and read full details about the series.