A man and girl take part in a festival exhibit in the Discover Zone

Loughborough researchers bringing science to life at Cheltenham Science Festival

Researchers from Loughborough University are bringing the science of healthy eating and exercise to life at this year’s Cheltenham Science Festival.

The prestigious Festival, which runs from 4 – 9 June, brings together some of the UK’s most respected scientists, writers, thinkers and creators to shine a light on the role science plays in our everyday lives.  

2024 marks the fourth year of the Festival’s ‘Be the Change’ theme, inviting audiences of all ages to consider their role in shaping the future, and the central place of science in this process. 

The event, which is set to attract thousands of visitors, will cover a range of fascinating topics, from the power of science to predict upcoming elections to the question of whether humanity is truly alone in the universe.  

This year’s star-studded line-up includes award-winning physicist Brian Cox, comedian and TV presenter Dara Ó Briain, lexicographer Susie Dent and British astronaut Tim Peake, with over 100 ticketed events running throughout the week.  

The Festival offers ample opportunities for all ages to engage with science in interactive zones and there will also be late night entertainment events and off-site walks, including a Variety Night hosted by comedian Shirley Halse. 

Researchers from the University’s School of Sport, Exercise and Health Sciences will host an interactive exhibit in the Discover Zone, a free-to-access space that invites visitors of all ages to immerse themselves in a world of fun and interactive science. 

Eat well, move well, live well 

Led by Dr Florence Sheen, researchers will shed light on how healthy eating and exercise contribute to overall wellbeing. Visitors can explore the body's response to physical activity, learn how to identify highly processed foods and discover how to create a balanced diet that still satisfies tastebuds.  

The free exhibit is accessible throughout the festival week, with no booking required. 

Mythbusting: Should We Rethink Our Diets? 

On Sunday, 9 June, Dr Florence Sheen will join an expert panel to share the science behind eating well. The talk will tackle the complexities of eating well in a world of conflicting advice and fad diets, sharing science-backed insights to help navigate the path towards a balanced and nutritious diet. 

Professor Dan Parsons, Pro Vice-Chancellor for Research and Innovation at Loughborough, commented: “I’m absolutely delighted that Loughborough University will once again be part of one of the largest science festivals in Europe.  

Last year, we showcased how catalysts could help us live more sustainably in a fossil fuel-free world. This year, we'll be demonstrating some of our ongoing research around the power of good nutrition and physical activity in living well and leading happier, healthier lives.  

 The Cheltenham Science Festival is an outstanding opportunity for the public to discover the impact of science on all aspects of our everyday lives, and we look forward to engaging with visitors of all ages at the event.”   

Full details of the Cheltenham Science Festival are available on the online programme. General booking opens on Wednesday 24 April. 

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