We've had multiple opportunities to pitch to real life companies, and the businesses involved with the school also offer placement opportunities. Having the opportunity to engage with real businesses and put your ideas into practice is invaluable experience for when we graduate into the world of work – it’s like Dragons Den!

Alongside the practical experience working with businesses, there have been so many opportunities to hear from industry speakers and guest lecturers. The academic teaching standard at Loughborough is exceptionally high and I always feel engaged with my chosen subjects. Complex academic theories can sometimes feel a bit dry or abstract, but at the Business School the lecturers are so invested and engaging that it feels like being in a TED Talk!

The Business School puts a real emphasis on supporting entrepreneurship and I was eager to make the most of that opportunity. I decided to spend the sandwich year of my degree doing the Year in Enterprise, which turned out to be incredibly successful. Lboro Fan TV is now the largest student TV channel in the UK. I wasn't looking to do a placement; I wanted practical experience in running a company.

I think the success of Lboro Fan TV is due to several key reasons. I pride myself on being very personable and I feel that the student community can easily relate to me. I have made a conscious decision for the channel to cover all aspects of student life at Loughborough University, ensuring that content is both relevant and engaging to the entire student population.

The sense of community within the ‘Loughborough Bubble’ has been a crucial element of Lboro Fan TV’s success, because students see their friends and therefore organically share the content. The support I have received from Amanda Berry, who leads the Student and Graduate Enterprise within the Business School, has been invaluable. Anytime I have had questions about managing my start-up, she has always been there to offer guidance and support.

Adam Peaty with Bella Harris-Johnstone, standing by a swimming pool.

Currently, there is limited competition for us, so while other social media offerings exist, I'm able to commit significant time to partnering with local businesses to build the Lboro Fan TV brand and bridge the gap between the local and student communities. I’ve gained great experience in dealing with negotiations and have secured an exclusive advertising contract with Ryan Hill, a local student lettings agency.

One of the stand-out moments of running Lboro Fan TV was the interview I secured with Olympian Adam Peaty. This interview was secured by approaching him at the pool and he very kindly agreed to be interviewed for the channel.

The University has allowed me to split my final academic year over two years to continue to develop my business and sporting passions. The support for entrepreneurs within the Business School is amazing and I am very thankful for all the help I’ve received.