I initially chose Loughborough for my BA as it seemed to have the best student experience, at least better than other universities I was considering at the time including Aston, Exeter and Nottingham. For my PhD however, I chose Loughborough over going back into full-time employment because the standard of living is very high as a PhD student here, as well as the independence, flexibility and passion for my work. Also, I am happy in Loughborough; it is now my home, and I looked forward to working with my supervisors who I knew from my MSc.