Haojin graduated from Northumbria University in 2018 with a Bachelor of Science in Sport Management, and subsequently completed a Master of Arts in International Multimedia Journalism at Newcastle University. His postgraduate research investigated the relationship between media and football supporters, employing semiotic theory to analyse commercial campaigns and advertisements, and applying critical discourse analysis and media studies to examine the representation of minority groups within sport media.
Prior to commencing his doctoral studies in Sport Governance and Policy at Loughborough University, Haojin acquired substantial experience in digital content creation, football journalism, and media production.
Beyond his academic pursuits, he is an engaged Newcastle United supporter, an analytical photographer, and an active participant in a range of sports, particularly hiking and bouldering.
External Activities
Presentation at The Football Collective Conference, Newcastle (November 2024)
Title: Evaluating the Implementation of A Code for Sports Governance within National Governing Bodies in the United Kingdom
This doctoral project examines how National Governing Bodies (NGBs) interpret and apply the principles of A Code for Sports Governance, co-published by UK Sport and Sport England. It investigates policy implementation processes, organisational compliance, and the broader implications for governance standards and stakeholder relationships in British sport.