Latest news from Loughborough University

17 Dec 2015

Loughborough University wins popularity contest

Loughborough University is the most popular first choice for students researching their higher education options through course comparison site

More than 8,000 students have submitted their UCAS choices via’s Final 5 tool this application cycle, and Loughborough University has been their number one choice more than any other UK institution.

The Final 5 tool helps students research, log and rank the five universities they plan to apply to.

This latest achievement follows Loughborough receiving the Whatuni Student Choice Awards (WUSCAs) University of the Year accolade in April.

Loughborough University Director of Marketing and Advancement Emma Leech said:

“This has been a brilliant year for Loughborough. We’ve seen our league table positions climb and won a number of awards this year, including the WUSCAs. This has helped put us in the spotlight.

“Our emphasis on student-focused marketing is creative, authentic and partnership-led and that really resonates with potential students.

“The Loughborough community is amazing. The energy and commitment of our staff and students, together with our unique partnership with the Students’ Union, is at the heart of everything we do and we are absolutely delighted to rank so highly in the ‘Final 5’.”

Simon Emmett, CEO of the Hotcourses Group, which owns, said:

“The Final 5 tool is really exciting for us as it allows a glimpse of what is to come after the January application deadline.  With so much change afoot in the high education sector, this is key information that will help universities with their recruitment and forecasting.  But more than that, it’s a tool that combined with our course search and timeline can help students stay on top of an otherwise complicated process.”

Notes for editors

Article reference number: PR 15/228

The Top 10 First choice universities:

1)     Loughborough University

2)     University of Leeds

3)     University of Manchester

4)     University of Nottingham

5)     University of Surrey

6)     King’s College London, University of London

7)     University of Edinburgh

8)     Cardiff University

9)     University of Birmingham

10)   University of Oxford


About Loughborough University

Loughborough University is equipped with a live in-house broadcast unit via the Globelynx network. To arrange an interview with one of our experts  please contact the press office on 01509 223491. Bookings can be made online via

Loughborough is one of the country’s leading universities, with an international reputation for research that matters, excellence in teaching, strong links with industry, and unrivalled achievement in sport and its underpinning academic disciplines.

It has been awarded five stars in the independent QS Stars university rating scheme, putting it among the best universities in the world, and was named University of the Year in the What Uni Student Choice Awards 2015.Loughborough is consistently ranked in the top twenty of UK universities in the Times Higher Education’s ‘table of tables’ and is in the top 10 in England for research intensity. It was 2nd in the 2015 THE Student Experience Survey and was named Sports University of the Year 2013-14 by The Times and Sunday Times. In recognition of its contribution to the sector, Loughborough has been awarded seven Queen's Anniversary Prizes.

In September 2015 the University opened an additional academic campus in London’s new innovation quarter. Loughborough University London, based on the Queen Elizabeth Olympic Park, offers postgraduate and executive-level education, as well as research and enterprise opportunities.


About Whatuni is part of the Hotcourses Group, founded in 1996. It provides the world’s largest web-based course and university/college search for students looking to study in the UK.  Hotcourses web products are used by over 68 million students worldwide each year. The company employs 250 people and has offices in London, Sydney, Boston and Chennai, India. also hosts the annual Whatuni Student Choice Awards, #WUSCAs, based on reviews submitted by students to the site. 

For more information on the Whatuni Student Rankings and next year’s Awards ceremony, contact

Contact for all media enquiries

Judy Wing

PR Manager
Loughborough University
T: 01509 228697