Programme Specification
BSc (Hons) Retailing, Marketing and Management (2012 entry)
Academic Year: 2014/15
This specification provides a concise summary of the main features of the programme and the learning outcomes that a typical student might reasonably be expected to achieve and demonstrate if full advantage is taken of the learning opportunities that are provided.
This specification applies to delivery of the programme in the Academic Year indicated above. Prospective students reviewing this information for a later year of study should be aware that these details are subject to change as outlined in our Terms and Conditions of Study.
This specification should be read in conjunction with:
- Reg. XX (Undergraduate Awards) (see University Regulations)
- Module Specifications
- Summary
- Aims
- Learning outcomes
- Structure
- Progression & weighting
Programme summary
Awarding body/institution | Loughborough University |
Teaching institution (if different) | |
Owning school/department | School of Business and Economics |
Details of accreditation by a professional/statutory body | |
Final award | BSc (Hons) + DPS/DIntS |
Programme title | Retailing, Marketing and Management |
Programme code | BSUB50 |
Length of programme | The duration of the programme is six semesters, plus one academic year, and has four streams. Candidates following the Placement Stream are required to spend the third academic year undertaking professional training leading to the Diploma in Professional Studies in accordance with Senate Regulation XI. Candidates following the Study Abroad stream or the Language Related Placement Stream are required to spend the third academic year at an approved academic institution. Candidates following the Split Stream are required to spend six months of the third academic year undertaking professional training, and the other half of the third academic year studying at an approved academic institution. The Study Abroad, the Language Related Placement and the Split Stream lead to the Diploma in International Studies (DIntS) in accordance with Senate Regulation XI. The third academic year (Part I) occurs between Part B and Part C. |
UCAS code | NN25 |
Admissions criteria | http://www.lboro.ac.uk/study/undergraduate/courses/departments/business-economics/etailingmarketingmanagement/ |
Date at which the programme specification was published | Sat, 27 Sep 2014 09:17:43 BST |
1. Programme Aims
The Retailing, Marketing and Management degree programme aims to produce high quality graduates with the knowledge, skills and understanding for an effective and valued career in retail management, marketing or other similar management situations.
Within this general aim the programme specifically seeks to encourage students
- To develop knowledge, concepts and skills in the major academic disciplines of business and management as a sound basis for practice, study and training, particularly in the areas of retailing and marketing.
- To develop a deep understanding in the areas of retailing and marketing by pursuing them over an extended period and in considerable depth.
- To develop the concepts, analytical approaches, evaluative thinking and numeracy skills necessary for management problem solving, including through individual experience on placement.
- To develop a positive attitude to change, a desire for excellence, a visionary and positive approach to future developments and an openness to new ideas.
Consequently the programme seeks
- To provide a relevant, practical and constantly updated programme through close links with many large organisations and through vocational experience in a professional placement.
- To provide students with the opportunity to see ways in which theory can be applied in practice, both through taught content and through individual experience on professional placement.
- To provide students with deep insight into retailing and management through the use of a wide variety of case studies.
- To develop teaching and learning in response to advances in scholarship and the needs of the business community.
- To enhance the employability of our graduates.
The School of Business and Economics at Loughborough University is distinctive amongst 'traditional' university business schools in incorporating a third year spent on professional placement. This is an integral element of the programme and something which we believe is of particular benefit in achieving these aims. It offers students on our degrees additional and valuable opportunities to develop their knowledge, understanding and skills.
2. Relevant subject benchmark statements and other external reference points used to inform programme outcomes:
- The benchmark statement for General and Business Management
- The Framework for Higher Education Qualifications
3. Programme Learning Outcomes
3.1 Knowledge and Understanding
The programme provides opportunities for students to develop and demonstrate knowledge and understanding, qualities, skills and other attributes in the areas shown below. These intended learning outcomes are set in the context of the QAA subject benchmark statement for Business and Management and those relating directly to this benchmark are marked (B&M) below.
On successful completion of this programme students should be able to demonstrate knowledge and understanding in the following areas
- the foundation disciplines of business and management including marketing, economics, business mathematics and statistics sufficient to enable a clear understanding of the central aspects of the main business and management functions (B&M)
- the economic, technological, financial, legal, cultural and political context within which retail business operates (B&M)
- integration of concepts from the various business disciplines to comprehend retail business situations and develop appropriate analysis and solutions (B&M)
- the processes of management and decision making;
- concepts, analytical approaches, evaluative thinking and numeracy skills relevant to solving problems in a retail context
- the nature of retailing and other organisations and the behaviour of people within them, both individually and working in groups (B&M)
- the development and operation of markets for resources, goods and services including customer expectations, market orientation and the marketing mix (B&M);
- the use of accounting and other information systems for managerial applications (B&M);
- the management and development of people within organisations (B&M);
- the management of operations in the retailing industries (B&M);
- the development, management and exploitation of information systems and their impact upon retailing organisations (B&M);
- the key communication and information technologies used in business and management (B&M);
- the development of appropriate policies and retailing strategies at the corporate level within a changing national and international environment (B&M).
3.2 Skills and other attributes
a. Subject-specific cognitive skills:
On successful completion of the programme students should be able to
- Use critical thinking, analysis and synthesis to evaluate and apply concepts and insights from business disciplines, including comprehension of complex scenarios (B&M);
- Formulate and solve both structured and unstructured business problems;
- Advise on business decisions using appropriate qualitative and quantitative skills, including the ability to identify and evaluate a range of alternative solutions (B&M);
- Relate theory to practice in business and management(B&M).
b. Subject-specific practical skills:
On successful completion of the programme students should be able to
- Communicate effectively in a business context, using a range of styles and media appropriate for management (B&M);
- make effective use of information and communication technologies (ICT) in a business context including word processing, storage and manipulation of data, generation of presentations, use of the internet and e-mail using appropriate software (B&M)
- conduct research using a range of sources of business-related materials including books, journals, trade and financial press, official statistics and the internet (B&M)
- use effective team-working skills, including leadership, team-building and project management (B&M)
c. Key transferable skills:
On successful completion of the programme students should be able to
- Organise themselves personally and independently to be a valued contributor through time management, self-direction, self-motivation, tenacity and proactiveness (B&M);
- Analyse and assess their own personality, needs and abilities and be proactive in managing their personal development (B&M);
- Deploy appropriate interpersonal skills to achieve the best from others, including effective communication, listening, influencing and conflict resolution (B&M);
- Display a positive attitude to change, with a desire for excellence and a visionary and positive approach to future developments;
- Accept and analyse new ideas and assess alternatives when presented with a range of possible interpretations and/or solutions;
- Learn and work independently (B&M);
- Interpret numerical information, reason numerically and apply appropriate mathematical and statistical techniques (B&M);
- Communicate clearly and persuasively, both orally and in writing (B&M);
- Use information and communication technologies effectively and efficiently (ICT);
- Work well in a team, using appropriate skills, including leadership, team-building and project management (B&M).
4. Programme structure
4.1 Part A - Introductory Modules
Semester 1
i) COMPULSORY MODULES (total modular weight 60)
Code |
Title |
Modular Weight |
|
BSA005 |
Organisational Behaviour |
10 |
|
BSA007 |
Skills for Study, Placement and Employment (weight 20) continued in Semester 2 |
10 |
|
BSA055 |
Principles of Marketing |
10 |
|
BSA070 |
Financial Framework |
10 |
|
BSA075 |
Introduction to Retail Management |
10 |
|
BSA080 |
Quantitative Methods for Business A |
10 |
|
|
Or |
|
|
Semester 2
i) COMPULSORY MODULES (total modular weight 60)
Code |
Title |
Modular Weight |
|
BSA007 |
Skills for Study, Placement and Employment (weight 20) continued from Semester 1 |
10 |
|
BSA057 |
The Marketing Mix |
10 |
|
BSA060 |
Microeconomics for Business |
10 |
|
BSA077 |
Retailing Environment |
10 |
|
BSA110 |
Business Modelling A |
20 |
|
|
Or |
|
|
BSA115 |
Business Modelling B |
20 |
|
4.2 Part B - Degree Modules
Semester 1
i) COMPULSORY MODULES (total modular weight 40)
Code |
Title |
Modular Weight |
BSB010 |
Business Information Management |
10 |
BSB040 |
Human Resource Management |
10 |
BSB125 |
Retail and Service Operations |
20 |
ii) OPTIONAL MODULES (total modular weight 20)
Two modules from the Business catalogue of Part B optional modules for this programme.
Semester 2
i) COMPULSORY MODULES (total modular weight 50)
Code |
Title |
Modular Weight |
BSB070 |
Accounting for Management Decisions |
10 |
BSB105 |
Brand Management |
10 |
BSB131 |
Visual Merchandising |
10 |
BSB132 |
Retail Buying |
10 |
BSB135 |
Consumer Behaviour |
10 |
ii) OPTIONAL MODULES (total modular weight 10)
One module from the Business catalogue of Part B optional modules for this programme.
4.3 Part I
Candidates pursue one of the following streams:
i) Placement Stream
Candidates will undertake an appropriate business placement.
ii) Study Abroad Stream
Candidates will study at one of the School of Business and Economics approved academic institutions.
iii) Split Stream
Candidates will undertake an appropriate business placement for half the year and will study at one of the School of Business and Economics approved academic institutions for the other half of the academic year.
(iv) Language Related Placement
Candidates will undertake a year abroad in employment, for example as an English language assistant in a school or other educational establishment, approved by the School of Business and Economics.
4.4 Part C - Degree Modules
Semester 1
i) COMPULSORY MODULES (total modular weight 30)
Code |
Title |
Modular Weight |
BSC110 |
Marketing Strategy and Planning |
10 |
BSC180 |
Retailing Logistics |
20 |
ii) OPTIONAL MODULES (total credit weight 30)
Modules with a total modular weight of 30 from the Business catalogue of Part C optional modules for this programme.
Semester 2
i) COMPULSORY MODULES (total modular weight 10)
Code |
Title |
Modular Weight |
BSC170 |
Retailing Strategy |
10 |
ii) OPTIONAL MODULES (total modular weight 50)
Modules with a total modular weight of 50 from the Business catalogue of Part C optional modules for this programme.
Note: Students need to choose at least one of the following options: BSC115 International Marketing; BSC117 Services Marketing; BSC124 Marketing Communications
5. Criteria for Progression and Degree Award
In order to progress from Part A to Part B and from Part B to C and to be eligible for the award of an Honours degree, candidates must not only satisfy the minimum credit requirements set out in Regulation XX but also:
- To progress from Part B to the period of professional training or study at an approved institution abroad, candidates must accumulate at least 100 credits in Part B as well as achieving at least 30% in all modules taken in Part B.
Provision will be made in accordance with regulation XX for candidates who have the right of re-assessment in Part A or Part B of the programme to undergo re-assessment in the University’s special assessment period.
6. Relative Weighting of Parts of the Programme for the Purposes of Final Degree Classification
Candidates’ final degree classification will be determined on the basis of their performance in degree level Module Assessments in Parts B and C, in accordance with the scheme set out in regulation XX. The average percentage marks for each Part will be combined in the ratio Part B 25: Part C 75, to determine the final overall percentage mark for the Programme (the Programme Mark).