Current Students and Staff

// University News

Pictured is the mobu clip.

16 Apr 2018

Watch alumnus pitch innovative product on Channel 4 show

Pictured is the mobu clip.

Loughborough alumnus Simon Lyons is to appear on Channel 4 tonight (Monday) with his innovative product Mobu: The World’s Most Versatile Cable Clip.

The 2013 Product Design Engineering graduate and former member of Loughborough’s graduate commercialisation hub The Studio will be making his on-screen debut on Buy It Now.

The show, which is hosted by Brian Conley, sees inventors and sellers of new products have just 90 seconds to demonstrate their item in the hope of securing a potentially life-changing order with a national retailer.

Tonight's episode will see Simon pitch his design that aims to stop cables and earphones tangling, prevent them from slipping off your desk and eliminate time spent winding and unwinding cables.

Mobu does away with cable tangling with style and speed by snapping together to store and pulling apart to use.

Buy It Now will air on Channel 4 at 5.30pm. For more information on the programme or to set a reminder click here

To learn more about Mobu, visit the dedicated webpage.