Note 1: The data upon which the basic strata are created are the best we have yet produced. We learn as we go along so that comparisons with earlier strata should be made with care.
Note 2: We have introduced the concepts of ‘intensive globalization' and ‘extensive globalization' as a way of disaggregating the complex processes of globalization. These are derived from further analysis of our new data and are built from different advanced producer services. They may be interpreted as follows.
Intensive globalization has been created largely by law firms and more specialised financial services. As a process it can be interpreted as indicating globalization's origins in mid-twentieth century Americanization. As an outcome it can be interpreted as a continuing core of the globalization process.
Extensive globalization has been created largely by accountancy and advertising firms. As a process it can be interpreted as the diffusion of globalization from its Americanization origins. As an outcome it can be interpreted as the worldwide incorporation of cities into globalization.
For an initial introduction of these ideas see GaWC Research Bulletin No. 369 (based upon 2008 data); a forthcoming Research Bulletin will indicate the methodology producing the 2010 results reported here.
Go to: [GaWC World Basics] [The World According to GaWC 2000] [The World According to GaWC 2004] [The World According to GaWC 2008] [The World According to GaWC 2012] [The World According to GaWC 2016] [The World According to GaWC 2018]