School of Business and Economics


12 June 2018

The Art and Science of Modelling by Professor Paul Fishwick. Lecture and afternoon workshop

Presented By Decision Sciences
  • Workshop 12.30 - 17.00, Lecture 17.00 - 19.00
  • James France, room CC.0.21 - Building 67
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  • Ticket Information

    Register on-line

    Delegates may also attend the Decision Sciences launch in the morning and the afternoon workshop in addition to the evening lecture, please specify when registering.

    Decision Sciences Launch 11.45 - 12.30

    Afternoon Workshop 12.30 - 17.00

    Evening Lecture, Prof Paul Fishwick 17.00 - 19.00

    For further enquiries please email Ruth Cufflin

About this event

Decision Sciences Launch

Decision Sciences is a University ‘Ambition’ led by the School of Business and Economics.  In short, Decision Sciences is about turning data into decisions; a step beyond Data Science.  Decision Science can be applied in situations where data is plentiful and data is in short supply.  Staff from across SBE work on themes in the Decision Sciences ranging from information management through efficiency and productivity analysis to operational research and business analytics. We also investigate how data-driven decision-making can support business functions such as marketing and HR.





Prof Stewart Robinson, Dean 

Prof Tom Jackson, Associate Dean (Research)




During the afternoon there is an opportunity to participate in a separate workshop:Hosted by the Simulation Practices Research Interest Group at the School of Business and Economics, Loughborough University in association with the UK’s Operational Research Society Simulation Special Interest Group. Attendants will have the opportunity to learn about research on client engagement in simulation modelling and operational research, with a hands-on practical session. 

Workshop Timetable


Lunch and registration


Welcome & Introductions

Dr Antuela Tako, Leader of the Simulation Practices RIG


Supporting the delivery of new community-based services in Leicestershire through simulation: The Lightbulb Programme.

Dr. Antuela Tako


A tutorial on PartiSim – How to engage clients in simulation projects

Dr Kathy Kotiadis & Dr Antuela Tako


Unpacking microprocesses of Facilitated Modelling practice

Professor Alberto Franco, Associate Dean (T) SBE




One of the characteristics of being human is to model. In our history, we began with representations of animals made from natural materials, and painted on cave walls.  We also made regular marks on animal bones. While the modern accounting of these products is art (animal representations) and mathematics (bone marks), a more comprehensive understanding points to modelling in both cases. We saw or imagined things, and then we made models of our experience. This talk will be a non-technical, cross-disciplinary, introduction to modelling. I will discuss the history of modelling, a way of thinking about modelling using three broad categories, the notion that computer and information science is a form of modelling and approaches to modelling across disciplines – from art and humanities to business, science, and engineering.

Paul Fishwick

Prof Paul Fishwick is Distinguished University Chair of Arts and Technology (ATEC), and Professor of Computer Science at University of Texas at Dallas. He leads a lab aimed at bringing human elements to the STEM fields (science, technology, engineering and mathematics). His main research area is modelling and simulation, with a focus on education and public engagement in modelling as used in the arts, science and engineering. Paul pioneered the area of aesthetic computing. Since 1995, he is CEO of Metaphorz, LLC, which assists the State of Florida in its catastrophe modelling software engineering auditing process of risk-based simulation for hurricanes and floods. Fishwick was faculty at the University of Florida (1986 to 2012) and earned his PhD in Computer and Information Science from the University of Pennsylvania. 

Lecture Timetable


Canapes and registration


Introduction to Decision Sciences Lecture

Professor Stewart Robinson, Dean of SBE


The Art and Science of Modelling

Prof Paul Fishwick, Distinguished University Chair of Arts, Technology and Emerging Communication, and Professor of Computer Science , The University of Texas at Dallas

18.40 – 19.00

Q&A and Closing Comments

Professor Stewart Robinson, Dean of SBE

 Prof Paul Fishwick’s visit to the UK is funded by the Leverhulme Trust Visiting Professorship award with University of Exeter Business School


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