School of Business and Economics

Events

28 November 2017

MBA Masterclass - “What Does a Career Mean in Today’s World”

Presented By Robert Senior, CEO Worldwide of Saatchi & Saatchi

About this event

Robert Senior, CEO Worldwide of Saatchi & Saatchi Robert Senior, CEO Worldwide of Saatchi & Saatchi

Robert Senior has produced several iconic advertising campaigns at Saatchi & Saatchi and Fallon London, which he co-founded in 1998. At Fallon he was responsible for probably one of the most memorable adverts ever  - Cadbury’s Dairy Milk’s Drumming Gorilla. He has been a member of the Saatchi Global Leadership Team since 2007, and has held roles as CEO of Saatchi London and Saatchi EMEA, and Chairman of the Worldwide Creative Board.

He began his career in advertising 25 years ago, and is a graduate of Durham University (BA Hons in History and Politics). In the role of CEO he leads on ideas, inspires clients and a global team of 6,500 people, and drives organisational strategy and performance.

Saatchi & Saatchi launched in 1970, with the philosophy that “Nothing is Impossible” – a statement that is carved into the steps of their London building. This spirit remains fundamental to their approach. Over the years, they have created some of the world’s most famous, loved – and in more recent times, most shared – ideas: from the ‘Face’ ad for British Airways, to ‘Life flows better’ for Visa, and the ‘Life’s for sharing’ campaign for T-Mobile.

Saatchi & Saatchi are a full service, integrated communications network, with 114 offices in 67 countries, with the headquarters in London. Saatchi & Saatchi is part of the Publicis Groupe, the world’s third largest communications group.

Please Note: This is an internal Masterclass for current MBA students.