School staff

Ian Storer

Photo of  Ian Storer


Ian Storer has designed a wide range of transportation, military, consumer and industrial products, both as an independent consultant and as part of design teams. During his time at Loughborough he has been active in exploring best practice in the: User Experience, Industrial and Automotive Design industries and has developed teaching strategies to nurture these abilities in students.

He has developed design methodologies and new modules in the areas of: design research, product semantics, design visualisation and new product development. The product semantics work has been successful in attracting live projects sponsored by automotive manufacturers and the methodology has been used to good effect in EPSRC funded research work.

• Design Practice 1 DSA01
• Design Practice 2 DSA002
• Design Communication DSB014
• Industrial Design Studies 2 DSB009
• Industrial Design Skills DSP852

Research group: Design Practice Research Group

Principal research activities and interests
Methods and tools to research, analyse, generate and evaluate aesthetic form; Product semantics and the expression of meaning through aesthetic form; Design visualisation teaching methodologies, including CAD, sketching and image manipulation.

  • In safe hands: a review of mobile phone anti-theft designs S Whitehead, J Mailley, I Storer, J McCardle, G Torrens, G Farrell European Journal on Criminal Policy and Research 14 (1), 39-60

  • Mood boards as a design catalyst and resource: researching an under-researched area D McDonagh, I Storer The Design Journal 7 (3), 16-31

  • Offending Users: Designing-in Deterrence with Mobile Telephones J McCardle, I Storer, G Torrens, S Whitehead, J Mailley, G Farrell The Design Journal 14 (3), 323-342

  • Using the continuum of design modelling techniques to aid the development of cad modelling skills in first year industrial design students IJ Storer, RI Campbell © American Society for Engineering Education, Engineering Design Graphics ...

  • Reflecting on professional practice: capturing an industrial designer’s expertise to support the development of the sketching capabilities of novices I Storer Design and Technology Education: an International Journal 10 (1)