Arts degree show2017

Hayley Groves

The patriarchal language surrounding women has often been associated with the problematic idea of objectification but can equally be described as ridiculous, almost comical.

My photography subverts these labels, using slapstick humour as a key strategy to encourage the audience to revaluate these issues, mainly fabricated by the media. The appeal and allure of the female subjects triggers a familiarity to images of advertising promoting ideals of perfection. These ideals are upheld by the program Photoshop, which is used within my practice to manipulate my photographs into commercialised posters. Not the typical media posters we are used to viewing on a daily basis, but humorous posters symbolising the harsh truth on views and opinions paired with women in society.