Loughborough University
Leicestershire, UK
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12 September 2012 | PR 12/161

Loughborough Basketball unveil Olympian as new head coach

Izzy Jeffs

Drew Sullivan

Loughborough Basketball has announced that London 2012 Olympian Drew Sullivan has been appointed as the new head coach for their men’s team.

Drew, who played for Team GB in the London 2012 Olympic Games, will continue to play for the Leicester Riders but will also take his first steps into coaching by working with the Loughborough Student Riders men’s team for the 2012/13 season.

The Loughborough Student Riders will look to make an impact on the EBL Division Two National League in the upcoming season, whilst at the same time develop the many international calibre players on the roster.

Speaking about his new coaching role Drew Sullivan said:

“The goal is to develop talent year in year out so we have a number of strong teams. This is hugely important for the programme and its player development as well so guys understand that if you’re playing in the first team and then move to the second team or third team if is not a demotion, it’s a chance for you to play with really good players by giving you the opportunity to develop.  That is what Loughborough has always been about, developing high quality talent.

“I’m more worried about player development than anything else. The wins and losses will take care of themselves providing the guys do what is asked of them.  But it is understanding what level the guys can play at and then how to move on to the next level. That’s the most important thing.”

The announcement is the latest development for the ‘Loughborough Basketball Programme’, a thriving partnership between Loughborough University, Loughborough College, Charnwood College and the Leicester Riders.

The partnership offers young people from the UK and overseas the opportunity to continue studying in higher and further education as well as developing as a basketball player.

Joe Pinchin, Programme Manager for Loughborough Basketball, said:

“It is great for our programme to have Drew on board, not only as an Olympian but also as an 11 year professional basketball player. His experience on and off the court is really going to develop our players who spend three to four years with us, going from under 18 level to developing into professional athletes.  Drew will be a fountain of knowledge in helping them to progress.”

Rob Jarram, Elite Sports Development Manager at Loughborough College said:

Building on the success of the programme last year to have somebody like Drew come in, with the Olympic and elite experience that he has had in his career, is fantastic. It demonstrates that we are constantly expanding the elite sporting provision at the College and the University.”

There will be a feast of basketball on campus on 29th September when the men’s and women’s Student Riders’ teams will be in action in their first national league fixtures alongside the Leicester Riders who will play against the Cheshire Jets in the Sir David Wallace Sports Hall.

Details of the fixtures can be found on the Loughborough sport website at:


For all media enquiries contact:

Rob Knott
PR Officer (Sport)
Loughborough University
T: 01509 228686
E: R.A.Knott@lboro.ac.uk

Notes for editors:

Loughborough is one of the country’s leading universities, with an international reputation for research that matters, excellence in teaching, strong links with industry, and unrivalled achievement in sport and its underpinning academic disciplines.

It was awarded the coveted Sunday Times University of the Year 2008-09 title, and is consistently ranked in the top twenty of UK universities in national newspaper league tables. In the 2011 National Student Survey, Loughborough was voted one of the top universities in the UK, and has topped the Times Higher Education league for the UK’s Best Student Experience every year since the poll's inception in 2006. In recognition of its contribution to the sector, the University has been awarded six Queen's Anniversary Prizes.

Loughborough is also the UK’s premier university for sport. It has perhaps the best integrated sports development environment in the world and is home to some of the country’s leading coaches, sports scientists and support staff. It also has the country’s largest concentration of world-class training facilities across a wide range of sports.

It is a member of the 1994 Group of 19 leading research-intensive universities. The Group was established in 1994 to promote excellence in university research and teaching. Each member undertakes diverse and high-quality research, while ensuring excellent levels of teaching and student experience.

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This page was last updated on Wednesday September 12, 2012 15:54