Loughborough University
Leicestershire, UK
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9 June 2008 PR 08/77

Challenge our students to ‘Design in a Day’

If you fancy putting some of the University’s most innovative thinkers to the test, then this year’s Design and Technology degree show is the place to be.

‘Design in a Day’ is a brand new initiative being run for the first time this year, and will allow companies and individuals to set design challenges for Loughborough’s Design and Technology students.

“We wanted to give visitors to this year’s degree show something a bit different, and so we decided that we’d ask them to put us to the test,” explains student Lydia Beaton. “While people are wandering around the show they’ll not only see our completed work but will also be able to watch us in action, working on the design briefs that we’ve been set that day.

“The briefs can focus on absolutely anything, for instance products to improve safety in the home, or maybe sustainable packaging. We just want companies and individuals to get their thinking caps on and to come up with some exciting design challenges for us!”

‘Design in a Day’ is believed to be the first event of its kind in the UK to be held during a degree show.

Paul Wormald, a senior lecturer in the Department of Design and Technology, says: “Our students are used to working with companies on design briefs – in fact many of the products that will be on display at the degree show have been devised from briefs set by well-known national companies. But we think this could be the first time students will have tasked themselves to come up with design concepts in such a short time frame, and in front of an audience too!”

“It will be a real test of their skill and creativity, but our students are among the very best in the UK and I know they’ll rise to the challenge,” adds Paul.

‘Design in a day’ will be held every day during the Design and Technology degree show, which runs from Friday 13 to Monday 16 June, in the Denis Rooke Building on the Holywell Park area of the campus.

There is no need to book in advance, just turn up with your design challenge.

Opening hours are: Friday 13 June – 12 noon to 5pm; Saturday 14 to Monday 16 June – 10am to 5pm.

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Notes to editors:

  1. Loughborough is one of the country’s leading universities, with an international reputation for excellence in teaching and research, strong links with industry and unrivalled sporting achievement.

    It is a member of the esteemed 1994 Group – a set of internationally recognised, research intensive universities – and has a reputation for the relevance of its work. Its degree programmes are highly regarded by professional institutions and businesses, and its graduates are consistently targeted by the UK’s top recruiters.

    Loughborough is also the UK’s premier university for sport. It has perhaps the best integrated sports development environment in the world and is home to some of the country’s leading coaches, sports scientists and support staff. It also has the country’s largest concentration of world-class training facilities across a wide range of sports.

    In the 2007 National Student Survey, the University was voted fourth in the UK, with 23 out of 29 of Loughborough’s subject areas being ranked in the top ten for overall satisfaction. Loughborough is also ranked in the top fifteen of UK universities in national league tables. It was named winner of the 2006 and 2007 Times Higher award for the UK’s Best Student Experience and winner of the 2007 award for Outstanding Support for Overseas Students. In recognition of its contribution to the sector, the University has been awarded six Queen's Anniversary Prizes – an achievement bettered by no other university.

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