Loughborough University
Leicestershire, UK
LE11 3TU
+44 (0)1509 222222
Loughborough University

The Marketplace

Bema Republic

Founder:

Jessica Bema Asare

Computing and Management (2018)
Founded:
2017
Outline:

Bema Republic is a UK-based Ghanaian women’s swimwear brand.

Its products fuse modern styles with traditional Ghanaian kente fabric which has been specially developed to make it 100% swim proof – and all designs are currently handmade.

Jessica’s love of fashion dates back to her childhood, but this is her first foray into design. She is keen to inspire other young women to pursue their business dreams whilst celebrating their culture.

Her products are available in a range of sizes – Jessica wants woman of all shapes and sizes worldwide to enjoy her swimwear.

Certainly, her competitively priced products are proving very popular – the first exciting designs selling out within days.

Jessica plans to build on the success of her swimwear, expanding Bema Republic’s product range to include accessories and skincare products.

The entrepreneurship journey is tough, but very rewarding. My advice to anyone thinking of launching a business is to do extensive research and budget effectively before you begin.