26 Jan 2017
Service Innovation in Emerging Economies Conference
|Date:||25th and 26th January|
Day 1: 09.00 - 17.30
Day 2: 09.00 - 16.30
|Venue:||West Park Teaching Hub, Loughborough University, LE11 3TU - See map for directions|
|Directions to campus:||How to find us|
To date, much service innovation work has focused on developed economies. Going forward, emerging markets (EMs) are expected to provide as much as 75 per cent of the world's growth. Thus, both researchers and practitioners need to be concerned with building knowledge and understanding how to successfully develop new service offerings for these markets. The Centre for Service Management, in the School of Business and Economics, led by Professor Thorsten Gruber, conducts multi- and inter-disciplinary research into a range of service organisations. In conjunction with SAMS and Loughborough University, we are hosting a 2 day workshop discussing service innovation both for EMs and those coming out of EMs.